The tchop blog: internal communication, community and employee apps
Your audience hierarchy has four levels. Most publishers are stuck at level three.
Sean Griffey, CEO of Industry Dive, recently named something most publishers…
The open web is closing. The next content business is a gated community.
Most web traffic is no longer human. Paywalls alone won’t save publishers. The durable content business model is the gated community: membership, access, and belonging.
Notifications are a trust budget, not a growth lever
A notification does not spend attention. It spends trust — and trust does not replenish on its own. Why restraint outperforms volume in internal comms.
Latest Articles
In this blog post we have already explained how to use the new iFrame feature and what…
The internet is full of exciting content. When browsing, you often come across exciting links, images, tweets…
The triumphal march of the smartphone, along with its social media, has completely changed media usage behavior…
With tchop you can create a place for all content, news and content feeds – from interesting…
All new things are often unfamiliar at first, but don’t worry: tchop makes it easy. You will…
After Steve Jobs presented the iPad 2010, publishers started investing heavily into apps, innovative ideas and new…
Simple and efficient onboarding, both by contributing colleagues and your readers, is an elementary part of a…
Newsletters are becoming increasingly popular in both marketing and communication and publishing. As a message format, newsletters…
Push messages are one of the most important smartphone inventions. Important messages and notifications appear directly on…
A wonderful application of tchop is the processing and distribution of the daily press review. Employees in…