The tchop blog: internal communication, community and employee apps
Your audience hierarchy has four levels. Most publishers are stuck at level three.
Sean Griffey, CEO of Industry Dive, recently named something most publishers…
The open web is closing. The next content business is a gated community.
Most web traffic is no longer human. Paywalls alone won’t save publishers. The durable content business model is the gated community: membership, access, and belonging.
Notifications are a trust budget, not a growth lever
A notification does not spend attention. It spends trust — and trust does not replenish on its own. Why restraint outperforms volume in internal comms.
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Everyone is talking about the employee app. A company without such an app for its employees is…
A letter to inform your employees in written (e.g. as a supplement to the salary statement) could…