In the fast-paced world of digital media, the term "community" has become a ubiquitous buzzword among media, brands and publishers looking to boost user engagement. Yet, there’s a palpable disconnect between the concept of community as it's commonly understood and its implementation within the digital publishing landscape. What is a Community? At its core, a … Continue reading Creating Genuine Connections: A New Vision for Community in Digital Publishing
Category: Community
Empower your community with tchop™. Whether it’s a niche group or a large organization, build and sustain vibrant connections through real-time chat, curated content, and user-generated stories.
Unlock the Potential of Your Community with 10 Dynamic App Engagement Strategies
In today's bustling app landscape, simply having a well-designed interface won't cut it anymore. To truly stand out and thrive, you need a robust strategy for engaging your users effectively. Building an exceptional app is just the beginning. What sets apart successful apps is their ability to captivate users and keep them coming back for … Continue reading Unlock the Potential of Your Community with 10 Dynamic App Engagement Strategies
How to develop the right content strategy for your community
Creating engaging and meaningful content within a community can significantly unite members, ignite conversations, and cultivate a strong sense of belonging. Understanding the essence of a community content strategy, while seemingly complex, can actually be an enjoyable endeavor. At tchop, we think that content strategies for communities are fundamentally different from a traditional content strategies … Continue reading How to develop the right content strategy for your community
Cultivating Belonging in Online Communities: Strategies for Community Owners
Belonging, an essential human need according to Maslow's Hierarchy, ranks high among the necessities for our well-being, just below food, water, and shelter. As social beings, we crave acceptance, support, security, and appreciation within a group setting. Communities provide precisely that, often on a large scale. Nurturing a sense of belonging among your members is … Continue reading Cultivating Belonging in Online Communities: Strategies for Community Owners
Beyond the game: 10 reasons why major sports brands should invest into their own fan communities
Sports have always been more than just games. They represent passion, unity, and dedication both on and off the field. As the dynamics of fan interaction evolve in the digital age, there's an increasing need for major sports brands to invest in their fan communities. But why should they prioritize platforms they own over community … Continue reading Beyond the game: 10 reasons why major sports brands should invest into their own fan communities
8 reasons why you should focus on building a community that you truly own
Building their own communities can offer publishers numerous advantages over relying solely on third-party social media platforms. Here are 10 great reasons why publishers should consider focusing on building their own communities: 1. Control Over Content and Data Ownership: Having their own community allows you to have full control and ownership over the content and … Continue reading 8 reasons why you should focus on building a community that you truly own
Machine Minds: Navigating the Labyrinth of Generative AI in Community Management
As we sail further into the digital age, AI's promise is both enticing and, at times, enigmatic. Especially when it comes to community management, generative AI presents a Pandora's box of potentialities, fraught with challenges as well. Communities, inherently human and multifaceted, demand a delicate touch (see our blog post about it here). Generative AI, … Continue reading Machine Minds: Navigating the Labyrinth of Generative AI in Community Management
10 myths of community management
There are many myths surrounding community management that often create false expectations and complicate the work of community managers. It doesn't matter whether we're talking about a closed community like an in-house workforce or an open community of passionate consumers. The requirements are similar. In this article, we want to uncover and discuss some of … Continue reading 10 myths of community management
Community strategy: how to create yours from scratch
Community exists everywhere. We've all been a part of one in one way or another, and I suppose that's a significant reason why so many communities are founded without a plan. Each of us has firsthand knowledge of communities in the cultural sense. Even those who aren't experts in community building will believe that a … Continue reading Community strategy: how to create yours from scratch
Hola Fútbol Alemán – German soccer for the Spanish-speaking target group
At the beginning of September, we launched a new, exciting project from the sports communities sector on our platform: Fútbol Alemán. Under the name "El Fútbol", Daniel Martinez has made it his mission to represent German soccer in South America and to serve the large market potential in the field of soccer (still precedes religion … Continue reading Hola Fútbol Alemán – German soccer for the Spanish-speaking target group