The internet is full of exciting content. When browsing, you often come across exciting links, images, tweets or other articles. With the new chrome browser extension, these can now be easily added to your own tchop channel - without the need to leave the relevant window and browser. Desktop browser extensions (or browser plugins) are … Continue reading The new chrome browser extension: the easiest way to curate and publish digital content
All new things are often unfamiliar at first, but don't worry: tchop makes it easy. You will quickly find the best approach and content structure that suits your requirements and target group. In the following, we would like to summarize the most important information for editing, publishing and administration. It should give you an idea … Continue reading How to get started: The top 10 tricks for “newbies”
After Steve Jobs presented the iPad 2010, publishers started investing heavily into apps, innovative ideas and new technology. It was “Peak News App”. With my agency clapp we have developed numerous premium news apps, mobile websites or news portals for major publishers over the last ten years. So it's fair to say that I deal with mobile … Continue reading Rethinking Mobile News App
Newsletters are becoming increasingly popular in both marketing and communication and publishing. As a message format, newsletters offer different advantages depending on the application. You establish a direct customer relationship via the user's email, which is always the basis. The performance is easy to measure. You are independent of third parties or platforms such as … Continue reading It’s so easy to integrate newsletter content into your own app
There is an undeniable trend of users in the digital world to mingle, exchange views and get informed in closed communities. Even Mark Zuckerberg speaks of the end of the classic Facebook newsfeeds and of the fact that the future of his platform will be closed groups. As a mobile communications platform, tchop links communication … Continue reading tchop as mobile communications platform for “Communities of Interest”
Oftentimes it can make a lot of sense to activate users and readers for generating and delivering content. In many cases „User Generated Content“ is especially authentic and above all highly profitable, because it mostly comes at low prices for media providers and companies (usually even free of charge). In today's social media world it is … Continue reading “Editor Limited”: one user role – many exciting possibilities
Content in tchop can not only be managed and published through the browser based dashboard – it is easy to do in the mobile world, too. Just like you and your users know it from many established apps. With that the curating and producing content becomes a piece of cake for every smartphone user – … Continue reading Share or edit content in your app– tchop makes it easy in the mobile world, too!
Ron from tchop showing one of the kids in Malawi his android smartphone Recently we gave an extensive report about our co-operation with UNICEF Germany for the "Living Schools" project in Malawi. This scheme allows donors in Germany to get a direct and authentic look, on their own platform, at the progress and development of … Continue reading What we learnt from our UNICEF project “Living Schools” in regards to applications for internal communication
Big Image Teaser gives your content “strength” and makes an impression Successful mobile content apps today mainly live from an exciting, current news feed. The user must present relevant content and interesting information to the user in a visually appealing way. A key factor here is the rhythm of uniformity and variety. The content must … Continue reading The new teaser templates – make your own newsfeed even more interesting!
Everyone is talking about the employee app. A company without such an app for its employees is often considered to have stood still and backward in the current era of digitisation in the area of employee engagement and employer branding - attributes that hardly any company would like to carry with them. For this reason, … Continue reading We accompany you from the idea to the rollout of your employee app – a guide