Push Message on Smartphone

The 5 best tips to text successful push messages

If you're not sending push messages yet, you should start now. Because well-crafted push messages increase app engagement by an average of 190%, according to a recent study by Urban Airship (see here). With tchop you can schedule push messages or send them immediately, you can link to your own or other people's content, push … Continue reading The 5 best tips to text successful push messages

Why having your own native app makes all the difference

One question that many companies constantly ask themselves in their internal communications, and also many content providers in the area of product portfolios, is: Do you need your own mobile app? Of course, this answer is not always easy. And often you can summarize: It depends! Not all communication providers need to create a real … Continue reading Why having your own native app makes all the difference

Smartphone with Flying Mag App

How FLYING Mag integrates 20 years of print magazine into its new app

tchop is a wonderful platform for traditional specialty publishers who want to serve a specific topic or target audience with very good content across channels. One new customer we are particularly pleased about is Flying Mag from the USA. As a print magazine, the brand has been around since 1927, and is the largest magazine … Continue reading How FLYING Mag integrates 20 years of print magazine into its new app

Illustration of Smartphone

10 small features that do big things

There are many small features that, when used correctly, can make a big difference! We bet that even for long-time users* of our platform there are some surprises and news. We bet that even for long-time users* of our platform there are some surprises and news. App recommendation to friends Recommending an app to a … Continue reading 10 small features that do big things

Women using iPhone

How to start discussion and set topics with the new “threads”

There are many ways to discuss and exchange ideas and opinions in your own tchop-based community. In comments under articles or social media posts. Or of course in open, private chat groups or even in 1:1 conversations (read more about comments here). This differs in detail with the structure of a classic forum. Comments can … Continue reading How to start discussion and set topics with the new “threads”

You have the choice: article as link or directly native in the app

Some features are small and inconspicuous, but reveal a great added value. The ability to embed any web links or articles natively in the app with just a few clicks is one such feature. Today we want to explain in more detail how this works. Native UX or Web View The preferred, because easiest way … Continue reading You have the choice: article as link or directly native in the app

How to easily translate content in your app and edit translations

Many of our customers have a multilingual audience. Companies with locations in countries around the world, with an international workforce, or simply with use cases that are specifically tailored to international target groups (such as the Spanish-language app for the German soccer Bundesliga: "El Futbol Aleman"). Translating content is part of the "core business" here, … Continue reading How to easily translate content in your app and edit translations

War in Ukraine: how our colleagues there are faring and how we at tchop are dealing with it

As some of our clients and partners may know, we have been working with permanent and freelance staff in Ukraine for years. Valued colleagues became friends with whom we have a lively exchange and were regularly in Berlin as a team (before this became difficult due to the Corona pandemic in the last two years). … Continue reading War in Ukraine: how our colleagues there are faring and how we at tchop are dealing with it

How to avoid content duplicates in the News Feed

User-generated content is an essential part of any online community. In addition to our own or third-party content curated by a team, our platform allows users to post content directly in the app. Today, social media platforms have established this in practically all target groups. Whether it's photos, links, or videos, user-generated content has many … Continue reading How to avoid content duplicates in the News Feed

What NFTs have to do with the future of your tchop app

Over the last year, most people have heard of NFTs. These were and are not just a big marketing hype, but very concrete offshoots of the Web3 megahype. An NFT is a "None-Fungible-Token" or in German a "nicht-austauschbarer-Token". In technically simplified terms, it is a type of cryptographic address, consisting of a series of numbers … Continue reading What NFTs have to do with the future of your tchop app