A notification does not spend attention. It spends trust — and trust does not replenish on its own. Why restraint outperforms volume in internal comms.
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Agent minders on the standards desk. Corrections written twice. Proof of humanity as a paid feature. Sixteen things journalism and comms teams will treat as routine within three years.
Publishers add festivals and events while the core digital product stays a vending machine. Why belonging, not events, is the emotion that compounds.
Every marketing channel decays as it scales, and AI speeds that up. The move it unlocks: owned communities in a niche, now practical for lean teams.
More brands are building owned communities instead of relying on paid advertising. Here’s why that’s not just a short term trend.
The Columbia Journalism Review recently published a detailed guide for newsrooms on how to develop AI policies….