Whether it's about internal company communication towards employees and colleagues or building a community around your own editorial content and news, long-term engagement with the target audience as a functioning community is an important issue. Users want to have something in common. Even in the digital realm, we are ultimately social beings. And especially in … Continue reading 10 things to keep in mind when building a community
One market that has often changed more in recent years due to digitalization in the background than one might imagine as a layperson is the logistics industry. In the USA in particular, but now also in Europe, many new start-ups and providers are appearing in this sector. Konexial Inc. is one of these new players. … Continue reading Konexial: America’s best app for truckers – powered by tchop
Push notifications are one of the biggest USPs of native apps. And as the saying goes, friendships are cultivated by letting people hear from you from time to time. Various studies show that the use of push notifications to maintain relationships with users is a key success factor in terms of reach, app usage and … Continue reading Personalized Push Notifications: How to increase retention and engagement of your app
The sustainable activation of the user in the own app is one of the most important goals. Mobile apps offer a rare opportunity to interact with your target group on a personal level. After all, there is no more personal device than the smartphone. So-called in-app messages help to pick up the own users directly … Continue reading What you can successfully use in-app messages for in your own app
The newspaper extinction of the past few years primarily affected numerous local newsrooms and organisations. There are already many regions in the USA without their own regional newspaper. A trend that threatens to continue in Europe. But new ideas, ventures and also the existing market participants are now doing a lot to counter the negative … Continue reading 8 ideas for using tchop as a hyperlocal news community
In the crisis, the demand for content and information, but also for information and exchange among one another, has never been greater. The own employee app is the perfect platform for this, because it combines both information and communication. In addition, content and messages can be distributed to employees quickly and efficiently - no matter … Continue reading 8 communication ideas for your employee app in times of Corona
Many exciting functions in your tchop app are reserved for registered users, because they only make sense if the user has a profile and can be identified. Only registered users can write chat messages, the same applies to comments or on “Likes” and “Replies”. Users can post or edit content themselves via certain user roles, … Continue reading The new social logins: how users can easily log in to their app on the go
The current pandemic, with its drastic restrictions, questions a lot of what we're all used to. Communication in companies in particular, but also the exchange within communities of all kinds, faces new challenges. Uncertainty was rare among employees, managers, but also in private, i.e. so big with friends and family. Our entire society is challenged … Continue reading Employee and member communication in times of Corona – a simple guide
In times of weeks of home office and “social distancing”, digital contacts and communities naturally play an even greater role. This is accelerating the trend that users in the digital world are increasingly bustling, exchanging and informing themselves in closed communities. No wonder: In an emergency, one is looking above all for an exchange with … Continue reading Your own mobile communication platform as the key in the crisis
Today there is almost no media company, no blogger and no communication department that does not use different newsletters every day and publishes them regularly themselves. Email newsletters are a simple and efficient way to communicate content directly and are very popular. So we thought: why don't we build an integration to import any content … Continue reading Our new newsletter integration: How to easily import email content automatically
