10 simple tips to make you a better storyteller

Outstanding stories that are put together with intelligence, understanding, passion, and vision, so that we, as viewers and readers, have the opportunity to react to characters and plots that both emotionally engage us and intellectually stimulate us. A story can consist of any kind of format, media and can be communicated via any channel, digital or analogue. A … Continue reading 10 simple tips to make you a better storyteller

User with smartphone before illustration

Community strategy: how to create yours from scratch

Community exists everywhere. We've all been a part of one in one way or another, and I suppose that's a significant reason why so many communities are founded without a plan. Each of us has firsthand knowledge of communities in the cultural sense. Even those who aren't experts in community building will believe that a … Continue reading Community strategy: how to create yours from scratch

User with smartphone

Comments vs chat: how do the two formats differ in your own app?

In our own tchop community - as on other social media platforms - there are two outstanding ways of conversing with or between users: Comments and chats. Comments are usually content-related, i.e. they take place in relation to content. In addition, they are naturally found as threads, i.e., within the framework of a discussion on … Continue reading Comments vs chat: how do the two formats differ in your own app?

Push Message on Smartphone

The 5 best tips to text successful push messages

If you're not sending push messages yet, you should start now. Because well-crafted push messages increase app engagement by an average of 190%, according to a recent study by Urban Airship (see here). With tchop you can schedule push messages or send them immediately, you can link to your own or other people's content, push … Continue reading The 5 best tips to text successful push messages

Why having your own native app makes all the difference

One question that many companies constantly ask themselves in their internal communications, and also many content providers in the area of product portfolios, is: Do you need your own mobile app? Of course, this answer is not always easy. And often you can summarize: It depends! Not all communication providers need to create a real … Continue reading Why having your own native app makes all the difference

Smartphone with user login screen

The “Magic Trick”: Inviting users via Magic Link

The right invitation of new users is an important success factor for the launch of your app, because your staff or community expects maximum simplicity. No one wants to go through many, complicated steps from downloading the app to signing up. It has to be quick and easy. If there is already a user login, … Continue reading The “Magic Trick”: Inviting users via Magic Link

Smartphone with Flying Mag App

How FLYING Mag integrates 20 years of print magazine into its new app

tchop is a wonderful platform for traditional specialty publishers who want to serve a specific topic or target audience with very good content across channels. One new customer we are particularly pleased about is Flying Mag from the USA. As a print magazine, the brand has been around since 1927, and is the largest magazine … Continue reading How FLYING Mag integrates 20 years of print magazine into its new app

How to improve your app ratings on App Store and Google Play

If your app is aimed at consumers, the success of the app heavily depends on the ratings in the stores. The better the rating of the app, the more likely it is to be displayed in the store and, in the best case, to be downloaded. Mobile applications with many positive ratings in a short … Continue reading How to improve your app ratings on App Store and Google Play

Illustration of Smartphone

10 small features that do big things

There are many small features that, when used correctly, can make a big difference! We bet that even for long-time users* of our platform there are some surprises and news. We bet that even for long-time users* of our platform there are some surprises and news. App recommendation to friends Recommending an app to a … Continue reading 10 small features that do big things