Just 16 million euros in expenses and less than one million in revenue - that was the balance sheet of the German ancillary copyright until the beginning of the year. Instead of allowing publishers to share in the advertising revenue generated by Google or Facebook, the law never got off the ground - and was … Continue reading What the European ancillary copyright means for our customers
Hola Fútbol Alemán – German soccer for the Spanish-speaking target group
At the beginning of September, we launched a new, exciting project from the sports communities sector on our platform: Fútbol Alemán. Under the name "El Fútbol", Daniel Martinez has made it his mission to represent German soccer in South America and to serve the large market potential in the field of soccer (still precedes religion … Continue reading Hola Fútbol Alemán – German soccer for the Spanish-speaking target group
Use Cases for Employee Apps in Modern Companies
Mobile applications differ from desktop applications not only in the type of end devices, such as smartphones or tablet PCs, which make the applications available faster and more location-independent. They enable completely new use cases and areas of application in everyday business. The advantages of implementing mobile applications in the company are manifold (see also). … Continue reading Use Cases for Employee Apps in Modern Companies
The new Chat Promo option: The most important discussions always in view
Combining exciting content with interesting discussions is at the core of our platform. Now there is a new exciting way to combine the two. This feature has been developed with some customers, tested and we are now happy to roll this out to all customers with the next update. The idea The News Feed is … Continue reading The new Chat Promo option: The most important discussions always in view
A simple framework for building online communities
The term community is on everyone's lips and is already being used inflationarily in various areas of the Internet and communication. In reference to social networks, it applies to marketing and brands as well as to start-ups in the sense of the many new communities that are emerging today outside of these networks. Brands and … Continue reading A simple framework for building online communities
Why Slack and Discord Are Not the Community Tools, You Might Think
The use of community tools allowing any community to collaborate and communicate on a workstream is surging worldwide. According to the latest available estimates, the collaboration software market, measured at a size of US$5.16 billion in 2020, would reach $13.48 billion by 2028, registering a growth of 12.75% CAGR between 2021 and 2028. Factors that … Continue reading Why Slack and Discord Are Not the Community Tools, You Might Think
The right content strategy for employee apps
Of course, features and functions are important for employee apps. Few things are as critical to the success or acceptance of such an offering among your own workforce as content. Good, relevant content is the backbone of any sustainably successful employee app. Now, most companies have a wide variety of content - from breaking news … Continue reading The right content strategy for employee apps
The Future of Mobile Apps
The pandemic has once again changed our relationship with the digital world, and much of what has changed in a short period of time is not going away anytime soon. Online education, home office, social distancing, or remote work and the limited possibility to travel have strongly influenced the development of digital "networks" and related … Continue reading The Future of Mobile Apps
Make or Buy: Why licensing an app is often the better way to go
Targeting your own audience with your own mobile app is a supreme discipline of digital communication - for companies and brands as well as for startups, media and publishers. As with any type of software, the question of the right solution quickly arises. A strategic decision must be made early on: should software be licensed … Continue reading Make or Buy: Why licensing an app is often the better way to go
This is how easy content and community moderation works in your app
Whether it's employees, fans, followers or subscribers: every kind of community thrives on active, healthy exchange. The problems of today's social media platforms clearly show that it is often and never really possible without human moderation. Because where there is discussion, there are sometimes unwanted words. And where there are exciting target groups, there are … Continue reading This is how easy content and community moderation works in your app