Every marketing channel decays. Owned communities are the exception. By Casey Brooks July 25, 2026 Every marketing channel decays as it scales, and AI speeds that up. The move it unlocks: owned communities in a niche, now practical for lean teams.
51% of 2024 Internet Traffic Was Bots. Owned Communities Are About to Get a Lot More Valuable. By Casey Brooks June 18, 2026 New Public’s 2026 research maps the end of the algorithmic feed era and what the shift means for internal comms teams and community builders.